Jaberdine is the Senior Marketing & Bid Manager at Matthews, bringing over 10 years of experience in marketing and events across B2B and B2C environments within the construction, property, and retail sectors. Her proven expertise includes end-to-end campaign management, project management, brand development, and digital marketing, consistently delivering exceptional results through creative and strategic thinking.

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In her current role, Jaberdine reports directly to the business owners and oversees both marketing and bid management functions across the Middle East region. She leads the development and execution of strategic marketing initiatives while ensuring efficient delivery of comprehensive bid management processes and proposal submissions that drive business growth and enhance client engagement. Her responsibilities include refining internal processes, implementing marketing strategies, managing internal communications, producing high-quality marketing collateral, and overseeing brand management and campaign execution.

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Jaberdine holds a Bachelor's Degree in Business (Marketing) from Queensland University of Technology in Brisbane and is a Chartered Marketer with the Chartered Institute of Marketing in London. Her commitment to excellence and innovation is evident in her outstanding work ethic and ability to consistently meet demanding campaign deadlines.